How to Finally Achieve ROCX™

(Return on Customer Experience)


Download our ROCX™ Report that explains how to layout a plan to achieve ROI on CX, and why you need to think about Journey Mapping software in a completely different way.

Written by CFN’s CX practioners who have led Customer Experience and Customer Delight programs for over 25 years, this report demonstrates how Journey Mapping is the key to unlocking a real Return On CX (ROCX).

The ROCX Report:

How Journey Mapping Software Transforms Customer Touchpoints Into Action Drivers that Deliver Financial ROI
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How to Achieve ROCX with
Journey Mapping 2.0

Journey Mapping 1.0 was simply producing a static snapshot of the customer experience journey. Journey Mapping 2.0 is now a live SaaS-based software that operationalizes the entire customer experience in order to drive actions that ultimately lead to financial results and ROI.

CFN Insight is a Journey Mapping 2.0 software visualization tool that enables every customer Touchpoint to have an owner who is responsible for actively managing the metrics and success of their Touchpoints.


With ownership comes accountability for Touchpoint improvements.


Every Touchpoint metric is now being actively managed which drives action.


Trending data across Touchpoints, Journey Maps, and Employees over time is powerful intelligence.

Ease of Use

The user interface is built to be easy to use for all roles to ensure successful implementations.


Robust reports provide valuable management insights and ensure accountability.


Built from the ground up for extensibility, flexibility, and additional integrations.

"By 2017, 89% of marketers expect Customer Experience to be their primary differentiator." - Gartner

Customer Experience is everywhere – and it is the next, and probably the most impactful, wave of enterprise optimization.

Be a CX Leader.